Be seen. Be loved.If your video ad isn’t seen, how can it be loved? Sadly, it can’t. That’s why Tremor Video offers ways to measure and buy the short- and long-term viewability of your brand advertising.
Meet your match:
(Cost Per Viewable Impression)Only pay when at least 50% of the video ad’s pixels are in view on the screen for any two consecutive seconds in an active browser tab
(Cost Per Viewable Completion)Only pay when 100% of the video ad’s pixels are in view on the screen for 100% of video ad play in an active browser tab
Watch the video, and use what you've learned to answer the quiz.
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1. What does CPVI mean?Only pay when 50% of the video ad’s pixels are in view on the screen for at least 2 consecutive seconds in an active browser tab It’s a wrestling moveCat Panda Video Immersion
3. Our viewability measurement takes into account:# of pixels in view, time the ad ran, and whether it was in an active tabWhether the viewer blinked while watchingAmbient lighting